Annual Report 2017

Operating leading retail brands

GrandVision operates 30 retail banners of which most target the mass-market segment in their respective countries.

In some countries we operate a second banner that serves the mid- to-high market segment, for example, in Belgium, France, the Netherlands and Mexico. In addition, we operate the international sunglass retail brand Solaris across most markets. The reputation and consumer awareness of our brands contribute to their success and performance. Our local retail banners enjoy high brand awareness that generates traffic into stores, encourages potential purchases and helps build and maintain customer loyalty. During the year various brands, such as Apollo in Germany, Pearle in the Netherlands and Interoptik in Norway, were chosen as best optical retailers and service champions in their local markets.

Some of our most prominent retail banners are listed in the table below:

Retail banner




Générale d’Optique



Belgium, Cyprus, Czech Republic, France, Greece, Hungary, Portugal, Slovakia


Brazil, China, Italy, Peru


Austria, Belgium, Netherlands

Vision Express

Bahrain, Hungary, India, Ireland, Kuwait, Oman, Poland, Qatar, Saudi Arabia, United Kingdom