In focus

Pioneering a unique training concept in the Netherlands

GrandVision Academy in the Netherlands is pioneering a unique training and certification concept that will lead to record numbers of associates graduating as qualified opticians.

Optician schools in the Netherlands have typically offered three-year diploma courses that combine school work with on-the-job training. In cooperation with the Dutch Health Tec Academy, GrandVision Academy is shortening the required timespan to as little as two and half years by enabling more educational elements to take place within the workplace, under the guidance of GrandVision tutors.
Thanks to the new scheme, which is entirely funded by GrandVision, an unprecedented 70 associates from local retail banners Pearle and Eye Wish will graduate in July 2017, compared to a previous average of 45. The move addresses the growing shortage of qualified opticians in the local market, and is also expected to have a positive effect on staff retention levels at GrandVision.

GrandVision apprentices in training
“We’ve put a lot of effort into this program and seen a lot of demand for the approach, we want people to develop
professionally, and take this opportunity to become qualified opticians and stay with us”

explains Marjan Branger, Manager Learning & Development at GrandVision Academy in the Netherlands.

Trainees in the classroom
Graduation day